
Home - Manufacturing - The Martindale Electric Co.
Company: The Martindale Electric Co
Location: Cleveland, OH
URL: www.martindaleco.com
Services: Search Engine Marketing, Branded Email Marketing, Web Maintenance Services
The Challenge: Martindale Electric is a 100+ year old company focusing on products for the electric motor maintenance industry. In 2002, Martindale approached GHI hoping to increase the number of leads - and new-name accounts - from their web site. The company was also looking for a way to easily communicate with their customer base through targeted email campaigns.
The Impact: GHI developed a completed Search Engine Marketing and Branded HTML Email Marketing strategy for Martindale, and the results were nothing short of spectacular. The company has enjoyed surge of business from their web site, increasing the number of new-name accounts from an average of 1-2 per month to over 40 per month.
"My website acts just like a new staff salesperson, but for less money. Quite frankly, you guys aren't charging enough! Dollar for dollar, I can't get the kind of exposure you are getting me anywhere in the world!" - David Wildermuth, CEO