There is no question that mobile devices have become a staple in the latest wave of must-have technology. Now, more than ever, it’s important that web sites be optimized for mobile devices. Mobile optimization can increase sales, generate more traffic, and boost customer engagement. Here at GHI Internet Services we are pushing Mobile Websites to our current clients due to the growing rate of mobile users, it’ll give you an edge over the competition, too.
Smartphones and other mobile devices are widely used throughout the world, and the number of users is steadily growing. In 2009 mobile browsing represented 0.7% of worldwide browsing activity. By August 2011, that number had jumped to 7.1%, a 1000% increase!
Mobile Optimization Boost Sales
Research suggests that, on average, website visitors are 51% more likely to do business with an online retailer if it has a mobile site.
How this could affect your business
The impact on mobile users is only going to grow. By 2014 the amount of mobile internet users will fly past the amount of desktop users. This only means the amount of mobile online sales will grow. In the long run, having your website optimized for mobile devices will keep your site up to date with the growing nature of the Internet and also help to increase your companies long-term revenue.