Our Clients See Results

Since 1999, we have designed/developed over 2,500 websites and managed over 7,000 digital marketing campaigns.

500%

Site traffic has seen an increase of 500%, risen from approximately 300 visitors per month to more than an average of 1,850 a month.

Company Overview

Since 1925 the family run business has been a premiere equipment company. Building Swab Master Swab Rigs, Winch Bed and Winch Tractors, Vacuum Water Trucks, Double Drum Work Over rigs and all kinds of special truck bodies and equipment, offering top of the line products and services, such as selling new and used medium and heavy duty trucks including International, Western Star, Ford and Freightliner, as well as Clement Dump Trailer Dealers offering steel and aluminum dump trailers, scrap trailers and roll off trailers.

Business Challenges

Tiger General wanted to expand their customer reach. Could Search Engine Optimization connect them to more clients?

The Solution

Search Engine Optimization: Rank higher, gain qualified leads, increase revenues.

Beginning with Keyword Market Research, we sat down with Tiger General and learned what specific keywords and phrases their customers use to find what they are looking for. But before reinventing the wheel, we investigated their market’s success stories in our Competitive Analysis to see what works and what doesn’t.

With a custom strategy in place, we started Content and Code Development.

We worked to make Tiger General’s content on the page and the code behind the page informative and relevant. This organizes a website so that it makes sense to the searcher and to Google. This two-pronged strategy does two important things: First, the content on the site generates new traffic to become leads and eventual sales. Second, when Google reads the site’s code behind the page, (the “behind the scenes” site architecture, META description tags, title tags, alt attributes, etc.) it helps Google connect the searcher with our client.

The Results

500%

Site traffic has seen an increase of 500%, risen from approximately 300 visitors per month to more than an average of 1,850 a month.

1#

Ranked #1 on major search terms, beating out the companies they are dealers for (Clement, Western Star, etc.).

500%

After working with GHIIS, site traffic has risen from approximately 300 visitors per month to more than an average of 1,850 a month – a 500% increase.

TOP

Tiger Generals ranked in top matches for key terms though they were competing with hundreds of thousands (and even millions) other matches.

Testimonial

“Since GHI designed and than began optimizing my web site a little over 2 years ago, truck sales have increased by 200%. Our web site has rapidly become our largest return on investment so much so that we can’t keep up with the demand. GHI has had a global effect on our business. We are now reaching customers from every corner of the world. My only concern is that my competition will discover our secret marketing weapon (SEO) as well.”

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